The report asked consumers what they were most likely to cut back on during the recession. 47% said going out for dinner, 41% said DIY and 40% said holidays; however, only 19% said they would cut back on mobile phone spending, 16% on TV subscriptions and 10% on highlighted broadband services.
The review also found that:
- In May 2009 consumers spent an average of 19 minutes a day online at home
- Takeup of broadband in the UK is at 68%, compared to 58% last year
- In May this year, there were 250k new mobile broadband connections, up from 139k in May last year
- 50% of internet users use Facebook
- There were 2.6 million Twitter users in May 2009
- Men are more likely to watch catch-up TV
- Leeds has the highest take-up off mobile broadband in the UK; the Scottish Borders has the lowest
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