Tuesday 30 March 2010

Dell and NME team up to 'Sack The DJ'



Featured above is the 27th March issue of NME which includes the first exposure of the Dell/NME partnership. Prompting the reader to create their own playlist on www.nme.com/dellsackthedj and be in with a chance of flying out to top Club NME's to hear their playlist being played as well as winning themselves a Dell Studio 15.



This is the webpage readers are directed to allowing them to upload their playlists and begin receiving votes from other users. You can find it at: www.nme.com/dellsackthedj

Tuesday 23 March 2010

Mail on Sunday report on the Zino



Rob Waugh reports on the Inspiron Zino HD appluding its' modest price tag, 'nippy athlon processor... and high-end graphics card'. He also pitches it to a male audience 'a perfect candidate for the techno-fantasy of the second PC: the one for playing video through your flatscreen, or for storing music'.

National Press Competitor Activity


















Telecoms’ companies such as O2 and Vodafone have been in the press this week (Metro 23/03) with tempting offers for free laptops if mobile broadband is purchased. The Vodafone ad pictures a Dell Inspiron Mini 10 as part of the deal whilst the O2 ad offers an Asus 1005H.

T3's March Issue Champions the Adamo



T3’s March Issue included a spread on the Dell Adamo XPS with the above eye catching photography. It got a nice review being described as ‘stunning looking...a major style statement’ a general down point was the price tag- although this did not detract from a glowing report.

Thursday 11 March 2010

Stuff Website Reviews the Latitude XT2 and Adamo XPS



On the 5th March Stuff reviewed both of Dell's high Spec Laptops. The Adamo receiving the following write up...

"It seems a long time ago that Dell was known only for its highly customisable but terminally dull range of business laptops. In recent years it’s splashed out on Alienware, opened the ‘Design Studio’ and, more recently, crafted the rather beautiful premium ‘Adamo’ range.

While the original Adamo was an attack on Apple’s MacBook Air, the Adamo XPS is seemingly more interested in undermining the laws of physics. It's miraculous that Dell has crammed so much technology – or, indeed, any technology – into the Adamo's 9.99mm thin case. "

Outlining the pro's and con's

" Pros A beautiful thing. Quick boot time. Unbelievably bright screen. Powerful enough for HD media. Superb keyboard

Cons Weedy battery life. Lacks connectivity options. A tad extravagant for most"



The Latitude XT2 also received a similar review...

"The XT2 is beautifully light, just over 25mm thick and comes clad in a tasteful brushed finish. It is, not to put too fine a point on it, gorgeous, and not entirely unlike its high-class sister, the Adamo..... Even without that, though, if this was a straight notebook the design alone would put it high on our list of favourites. With the added slate mode and one of the best multitouch screens around it's almost irresistible"

With its pro's and con's alike to the Adamo's

"Pros Responsive screen. Gorgeous design. Ultralight

Cons Poor battery time. Few Windows 7 multitouch apps. Expensive"

Dell's Mini 5 tablet to rival Apple's iPad


Apple announced the launch of their iPad earlier this year to great excitment, so as expected other companies are launching their own tablets to rival Apple. Priya Ganapati from Wired reports on Dell's own 'Mini 5 Tablet'...

"Say the words "tablet computer" and ten quid says it's Apple's iPad that springs to mind. But that doesn't mean other companies aren't busy building their own version of a touch-enabled, multimedia-sporting, slab of portable computing goodness.

Dell's first effort at a tablet will be the Mini 5 (a name that is still in beta) -- a slice of plastic and glass with a 127mm (5-inch) capacitive touchscreen that according to Michael Dell will debut "in a couple of months."

The Mini 5 will house a 5-megapixel camera on the back, a separate front-facing camera (suck it, iPad) that can be used for video conferencing, a standard 3.5mm headphone jack, Wi-Fi and 3G connectivity and a 1GHz Qualcomm processor. The 127mm screen also means it will be closer to the Sony PSP in its form factor than the longer legal notepad design of the iPad."

To see the full article:

http://www.wired.co.uk/news/archive/2010-02/25/dell's-mini-5-tablet-hopes-to-stick-it-to-apple's-ipad.aspx

Wednesday 10 March 2010

Internet Explorer 8 Adverts

Below are the series of adverts running on UK TV in short bursts often 2 or so in one ad break promoting the new Internet Explorer 8.